Christmas Printing Trends 2025: What’s Selling and How to Capitalise on It

Christmas is the biggest sales period of the year for personalised printing businesses, and 2025 is shaping up to be one of the most creative seasons yet. With more customers looking for meaningful gifts and beautifully made décor, sublimation, DTF and UV DTF remain the three most in-demand printing methods for Christmas products — each offering different strengths depending on the surface and finish.

Whether you’re a seasoned print shop or a growing home-based business, here are the key Christmas trends for 2025 and the best ways to take advantage of them.


1. Premium Personalised Gifts Are Taking Centre Stage

Customers are no longer satisfied with generic Christmas items. They’re choosing gifts that feel thoughtful, beautifully finished and long-lasting. Sublimation continues to lead for high-quality prints on metal, ceramic, fabric and coated surfaces, while UV DTF is carving out a niche for gifts that require a more tactile or glossy embellishment.

Best-selling premium items include:

How to make the most of this trend:
Offer coordinated packaging. A simple gift box, tissue and ribbon add value instantly and make your products “shop-ready”.


2. Christmas Eve Boxes and Matching Family Sets Are Stronger Than Ever

Christmas Eve boxes are now an annual tradition for many families — and personalised versions are some of the highest-performing Christmas products year after year. Customers often want sets, not just single items, which opens the door for upsells.

Products that work well in sets:

How to capitalise:
Bundle blanks into themed kits on your website. For example:
“Christmas Eve Bundle – Box + Mug + Bauble + Coaster”
This increases basket value and showcases more of your range.


3. UV DTF for Small-Batch, High-Speed Christmas Printing

UV DTF continues to grow as one of the biggest disruptors in personalised gifting. With no pressing required and excellent adhesion to curved or awkward surfaces, it’s perfect for rapid production.

It’s especially popular for:

Why it matters at Christmas:
Last-minute shoppers. UV DTF allows you to offer fast turnarounds without compromising on quality.


4. Personalised Drinkware Remains the #1 Christmas Gift

Drinkware is consistently the highest-performing category every Christmas. Sublimated mugs, tumblers, enamel mugs and insulated bottles remain bestsellers thanks to their practicality and ease of customisation.

What's trending this year:

  • Minimalist typography (names in bold serif fonts)

  • “Family of…” matching sets

  • Festive line art and Nordic patterns

  • Glitter UV DTF accents on glassware

Tip:
Create pre-built design templates in your store to speed up ordering and reduce customer questions.


5. Eco-Friendly Gifting and Reusable Packaging

Sustainability continues to shape consumer decisions. Items like bamboo ornaments, wooden plaques, natural fabric tote bags and kraft-style packaging are being chosen over plastic alternatives.

Customers also appreciate products that can be reused year after year — such as wooden advent countdown boards or reusable Christmas sacks.

How to take advantage:
Highlight sustainable materials in your listings and emphasise durability and reusability.


✔ Final Thoughts: Start Your Christmas Prep Early

The busiest buying window for personalised gifts runs from mid-October through early December, and many customers begin searching even earlier. Prepare your samples, stock your most popular blanks and get your Christmas products live as early as possible.

Christmas 2025 is all about high-quality finishes, personal meaning and curated sets — and with the right blanks, you can create products that truly stand out.